HD Radio’s 2008 goal was to sell 1 million units
Have recent improvements turned into increased sales? iBiquity VP Bernie Sapienza concedes the company is behind on this year’s one million sales goal. It’s likely due to a variety of factors, including a delay in the release of a new HD radio and iPod dock, which is due anytime. He says “We’re hoping to catch up in the fourth quarter in sales and awareness.”
August 4th, 2008 at 11:28 am
Compete website traffic analysis of hdradio.com versus competing technologies:
http://siteanalytics.compete.com/hdradio.com+slacker.com+jango.com/?metric=uv
http://siteanalytics.compete.com/hdradio.com+xmradio.com+sirius.com/?metric=uv
http://siteanalytics.compete.com/hdradio.com+last.fm+pandora.com/?metric=uv
Google Trends search frequency analysis of HD Radio versus competing technologies:
http://tinyurl.com/49e2s9
http://tinyurl.com/62vzkl
http://tinyurl.com/5tcz6s
The problem is a total lack of consumer interest, after three years.