Facebook is now the largest social network in the world. But they continue to trail MySpace by a massive 36 million users in the U.S., and at current growth rates it will take them 18 years to overtake them. [MORE]
Is your station ready to join the social? Social network sites such as Facebook and MySpace are huge. Out of all of the millions of sites in the world, Facebook is ranked #5 and MySpace is ranked #7 according to Alexa.com. So is it time to test the social waters? Let’s find out.
What’s so great about having your own social network? Primarily it’s a great way to interact with your listeners and earn their loyalty. It’s empowering for your listeners to be able to post on their favorite station’s social site. They feel like they have a say in the station and to a small degree they do. If you have a bunch of people say that they would love to hear the new Coldplay single and you put it in rotation, they feel like you listen to them and care about them. (more…)
Social.FM, the three year old startup which helped users discover music through their social network in a similar manner to Last.fm, has confirmed it is shutting down. [MORE]
The eMusic MP3 subscription service has a new strategy that involves pushing its content out to social networking sites while integrating links to relevant online media from its own site. [MORE]